Prosperous Pet Business Podcast
Episode #113: How to Create Company Culture in Your Pet Business
Susan Kaplan from BeLoved Pet Sitting is a pet sitter in San Diego. In her coaching session today, she is bringing up a question that I’ve never been asked before on the podcast: How to create positive company culture.
Company culture is something that is often discussed in a lot in tech companies but rarely is it looked at by small, service-based business owners and it’s important! I was impressed that this is a concern of Susan’s, because it’s important for staff retention and workplace happiness. In her coaching session today, she is bringing up a question that I’ve never been asked before on the podcast: How to create positive company culture.
Company culture is something that is often discussed in a lot in tech companies but rarely is it looked at by small, service-based business owners and it’s important! I was impressed that this is a concern of Susan’s, because it’s important for staff retention and workplace happiness.
Company culture is not a one-size-fits-all experience. When you explore this topic in your business, you want to explore what do you want, what does your staff want, and how can you make working with your company more enjoyable to increase staff retention and workplace happiness.
In this session we explore this and how to ask your staff crucial questions and what types of questions to ask them in order to have them help you create positive company culture.
Thanks to our sponsors:
Pet Sitters Associates: PSA is a highly-respected insurance company providing insurance for pet business owners. Use promo code PODCAST at checkout to get $15 off your annual insurance premium: www.PetSitLLC.com
Jobber: Jobber is a mobile and online app that helps keep your pet business organized, efficient, and professional. Get paid on time, go paperless, and impress your clients. Try it free today at: www.GetJobber.com/pets
PetBusinessCourses.com: Pet Business Courses provide anytime access courses including How to Start a Pet Sitting Business in 7 Days, Catapult 4-Week Pet Business Program, Facebook Marketing for Pet Business Owners and more. Apply what you’re hearing on the podcast by learning from these online courses that help you start and grow your pet business right now.
How is Susan doing now? Here’s an update from Susan in her own words:

Podcast Coaching Client:
Susan Kaplan
BeLoved Pet Sitting
San Diego, California
Hi Kristin,
Here’s my update since I had my coaching session with you!
We are actively hiring; I have since hired another pet sitting business owner to help me read over resumes and applications.
Soon I will make my anonymous employee questionnaire so that my employees can feel free to share what they like about the job and let me know what I can do for them to make the job easier for them.
Thanks, Kristin!”
~Susan
Links mentioned in the podcast:
- Click to find out more about the monthly pet business webinars.
- Pet sitting and dog walking client contracts.
- Schedule a private pet business coaching session with Kristin Morrison.
- Click to apply to be coached by Kristin on the Prosperous Pet Business podcast.
- Click to get your 15-minute limited-time offer on books, start-up kits, hiring kits, employee handbook, forms, and more!
- Schedule an in-person VIP Pet Business Coaching Day in Hawaii or California.
- Click for FREE pet business resources to help you start or grow your pet business
- Connect with Kristin Morrison on Instagram.
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